Marketing Automation
Extole MCP connector
The Extole connector brings referral program users, audiences, components, and client domains to Claude, ChatGPT, Cursor, and the Elaichi Agent, so your team can look up and manage them with each person signed in as themselves.
-
How it connects. Connects with an API key. The credential goes into a vault nobody reads back.
-
One address. https://api.elaichi.ai/mcp, the same for every user.
-
Their own access. An agent never gets more than the person it acts for.
How to connect
How to connect Extole to Claude, ChatGPT or Cursor
Two steps, about a minute.
In Elaichi
Connect Extole once
-
Open Connections, choose Add connection, and pick Extole.
-
Optionally set Share with to give a team access, then press Connect.
-
Paste an Extole API key. One person generates a token in Extole and pastes it once. Everyone else works through Share with, and never sees it.
The credential is vaulted. Nobody reads it back, not even the AI.
Add connection
Choose a connector.
In your AI client
Point it at one endpoint
Everyone in the organization uses the same address, and each person only ever reaches what their own account allows.
Connect Extole to Claude
-
1
Open Customize, then Connectors.
-
2
Press Add.
-
3
Name it, paste the MCP server URL, then Continue.
https://api.elaichi.ai/mcp -
4
Sign in and approve.
On Team and Enterprise, an Owner adds it once. Everyone else turns it on for themselves.
Connect Extole to ChatGPT
-
1
Open Plugins, then press the + button.
-
2
Name it and paste the endpoint into Server URL.
https://api.elaichi.ai/mcp -
3
Leave Authentication on OAuth, then tick the risk acknowledgement.
-
4
Press Create, then sign in and approve.
Works on the web today. The plugin directory lives at chatgpt.com/plugins.
Connect Extole to Cursor
-
1
Open
~/.cursor/mcp.json. -
2
Add the endpoint under
mcpServers.https://api.elaichi.ai/mcp -
3
Reload Cursor, then sign in and approve.
~/.cursor/mcp.json
{
"mcpServers": {
"elaichi": {
"url": "https://api.elaichi.ai/mcp"
}
}
}
Set up per machine, so repeat it on each computer you work from.
Connect Extole to any MCP client
-
1
Add the endpoint as a remote MCP server.
https://api.elaichi.ai/mcp -
2
Sign in and approve.
{
"mcpServers": {
"elaichi": {
"url": "https://api.elaichi.ai/mcp"
}
}
}
The Elaichi Agent already has these tools, with nothing to set up.
Use cases
What teams do with Extole through Elaichi
Every one of these runs inside the access the person already has, and lands in the same audit log.
-
Marketing
See who is in a referral audience
Ask which Extole audiences exist, which ones have been built, and what each one contains before you launch a campaign against it.
-
Growth
Add new advocates to the program
Paste in a list of customers after a launch and have them created as Extole users in one go, ready to start referring.
-
Support
Find a referrer and restore a locked account
Look up an Extole user by ID or status when a customer calls, then restore their access or attach the subscription they were promised.
-
Marketing Ops
Review component changes before publishing
Pull the diffs on a program component and check its operation state so nothing goes live in Extole with an unnoticed change.
-
Localization
Pull translatable text from program components
List the translatable formats on each Extole component so the copy can be sent for translation without opening every screen.
-
Web
Manage the domains a program runs on
Add a new client domain when a brand site launches, check a single domain by ID, and remove domains that are no longer in use.
Try asking
- “List the Extole audiences we have built so far”
- “Add these five new advocates as Extole users”
- “Show the component diffs on the referral program before we publish”
AI tools
Extole tools for your AI agents
340 tools are ready to call through Elaichi's MCP endpoint the moment you connect Extole, governed by the same roles, restrictions, and audit log as everything else in Elaichi.
No tools match your search.
See it in Elaichi
What connecting Extole gets you
6 screens from the product, each doing one job for your Extole account.
The agent
Ask Extole a question, get a live answer.
Ask about referral users, audiences, and components in plain language and get current records back.
- users
- audiences
- components
- client domains
Ask Elaichi to work across your apps.
List the Extole audiences we have built so far
Add these five new advocates as Extole users
Show the component diffs on the referral program before we publish
Also runs in Claude, ChatGPT or Cursor
MCP clients
One endpoint puts Extole in every MCP client.
Claude, ChatGPT, and Cursor reach Extole through one governed endpoint, no SDK, no shared key.
Copy the endpoint
Tool catalog
340 Extole tools, ready without writing code.
Users, audiences, components, and client domains are covered by name, with no custom code.
- Create a Extole pet
- Extole pets find by status
- List all Extole store inventories
- Create a Extole store order
Toolboxes
Every team gets its own Extole toolbox.
Marketing, Support, and Growth each work from a toolbox scoped to the Extole work they do.
- Marketing
- Growth
- Support
- Marketing Ops
Shared connections
Share one Extole connection, never a key.
One person connects Extole once, then teammates work through it without ever seeing the API key.
- Marketing
- Growth
- Support
- Lifecycle
Audit log
Every Extole action is logged with a name.
See when a user was deleted or a component changed, by whom, and on which record.
- When
- Who
- What happened
- Type
Launching soon
From answering questions to doing the work
A person no longer has to ask. A trigger starts the work, inside the same permissions and the same audit log as everything else. Automations and live dashboards are launching soon, on the Black plan.
Automations
A schedule runs Extole work end to end.
Extole users are fetched, grouped, and drafted into a digest a person approves before posting.
Extole digest
Run 418 · started 2 minutes ago · on behalf of Emma Laurent
-
✓
Schedule
Every weekday at 08:00
0.2s -
✓
Fetch users
Extole
1.4s -
✓
Group by owner
Transform
0.1s -
✓
Draft the digest
Agent step
Ran with 4 tools, returned a structured summary
6.2s -
Approve the digest
Needs approval
Assigned to Michael Brennan
Approve Deny -
Post the digest
Extole
Queued
Collections and dashboards
Extole health numbers arrive on a schedule.
Users created over 14 days, split by team, computed from Extole records with no model involved.
Extole health
Refreshed 4 minutes ago · every 15 minutes · from the users collection
Users
1,284 ↓ 12%
Audiences
96 ↓ 8%
Needs attention
3 ↑ 2
Updated this week
412 ↑ 9%
Users created
Last 14 days
By team
Share of activity
Marketing 34%
Growth 27%
Support 21%
Lifecycle 18%
FAQ
Frequently asked questions
How do I connect Extole to Claude?
Connect Extole in Elaichi by pasting in your Extole API key, then open Claude, go to Customize, then Connectors, then Add, and paste the endpoint https://api.elaichi.ai/mcp. There is no OAuth application to register in Extole and no client ID or secret to generate. Once Claude is connected, you sign in to Elaichi as yourself and Extole appears as a connector.
Does Extole work with ChatGPT and Cursor as well as Claude?
Yes. Once Extole is connected in Elaichi, the same endpoint, https://api.elaichi.ai/mcp, works in Claude, ChatGPT, Cursor, any other MCP client, and the Elaichi Agent. You connect Extole once and every client picks it up.
What can an AI agent actually do with my Extole data?
An agent can look up referral users, add new ones, attach a subscription, restore a locked account, and list the audiences you have built in Extole. It can also read program components, show what changed between versions, pull translatable text, and check on client domains and operation states. Because Extole exposes a large set of actions, short concrete asks such as 'find this Extole user by status' work better than long paragraphs.
Does connecting Extole give the AI access to everything in my program?
No. Every call to Extole runs under the access of the person who signed in to Elaichi, so an agent can only reach what that person's Extole account can reach. Elaichi can narrow that further with toolboxes and restrictions, and it never widens it.
Can I stop an agent from deleting or changing things in Extole?
Yes. Restrictions in Elaichi apply per action, so you can allow reading Extole users and audiences while blocking deleting users, removing client domains, or bulk deleting components. A blocked action is never advertised to Claude, ChatGPT, Cursor, or any other client, so no prompt can reach it.
What happens to an Extole connection when someone leaves?
Offboarding the person in Elaichi ends their access to Extole through every client at once. If they connected a shared Extole account, that connection keeps working for everyone else it was shared with. Disconnecting Extole once in Elaichi removes it from Claude, ChatGPT, Cursor, and every other client.
Put Extole in front of your team
Fourteen days on Gold, no credit card. Connect it once and pick what each team can call.