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MoEngage MCP connector

The MoEngage connector lets Claude, ChatGPT, Cursor, or the Elaichi agent draft campaigns, build segments, and check audience counts in MoEngage, with each person signed in as themselves and every action logged.

  • How it connects. Connects over OAuth. The credential goes into a vault nobody reads back.

  • One address. https://api.elaichi.ai/mcp, the same for every user.

  • Their own access. An agent never gets more than the person it acts for.

How to connect

How to connect MoEngage to Claude, ChatGPT or Cursor

Two steps, about a minute.

1

In Elaichi

Connect MoEngage once

  1. Open Connections, choose Add connection, and pick MoEngage.

  2. Optionally set Share with to give a team access, then press Connect.

  3. Approve it in MoEngage. MoEngage's own window opens. Whoever approves it decides what this connection can reach.

The credential is vaulted. Nobody reads it back, not even the AI.

Add connection

Choose a connector.

moengage
MoEngage
Attentive
Beamer
beehiiv
Bird
Buffer
2

In your AI client

Point it at one endpoint

Everyone in the organization uses the same address, and each person only ever reaches what their own account allows.

MoEngage MCP connector for Claude

  1. 1

    Open Customize, then Connectors.

  2. 2

    Press Add.

  3. 3

    Name it, paste the MCP server URL, then Continue.

    https://api.elaichi.ai/mcp
  4. 4

    Sign in and approve.

On Team and Enterprise, an Owner adds it once. Everyone else turns it on for themselves.

MoEngage MCP connector for ChatGPT

  1. 1

    Open Plugins, then press the + button.

  2. 2

    Name it and paste the endpoint into Server URL.

    https://api.elaichi.ai/mcp
  3. 3

    Leave Authentication on OAuth, then tick the risk acknowledgement.

  4. 4

    Press Create, then sign in and approve.

Works on the web today. The plugin directory lives at chatgpt.com/plugins.

MoEngage MCP connector for Cursor

  1. 1

    Open ~/.cursor/mcp.json.

  2. 2

    Add the endpoint under mcpServers.

    https://api.elaichi.ai/mcp
  3. 3

    Reload Cursor, then sign in and approve.

~/.cursor/mcp.json

{
  "mcpServers": {
    "elaichi": {
      "url": "https://api.elaichi.ai/mcp"
    }
  }
}

Set up per machine, so repeat it on each computer you work from.

Connect MoEngage to any MCP client

  1. 1

    Add the endpoint as a remote MCP server.

    https://api.elaichi.ai/mcp
  2. 2

    Sign in and approve.

{
  "mcpServers": {
    "elaichi": {
      "url": "https://api.elaichi.ai/mcp"
    }
  }
}

The Elaichi Agent already has these tools, with nothing to set up.

Use cases

What teams do with MoEngage through Elaichi

Every one of these runs inside the access the person already has, and lands in the same audit log.

  • Lifecycle marketing

    Draft a campaign from a brief

    Describe the win-back push or onboarding email you want, and the agent builds the draft in MoEngage, checks it against the content guide, and leaves it for you to review before anything goes live.

  • Growth

    Size an audience before you commit

    Ask how many users lapsed in the last 30 days but bought twice before, and get a live segment count from MoEngage without opening the segment builder.

  • CRM

    Build a segment in plain language

    Describe who you want to reach, and the agent turns it into a saved MoEngage segment with filters validated against the fields that actually exist.

  • Content

    Reuse approved blocks instead of rewriting

    Search the content blocks your team already approved, drop one into a draft, or edit a block once so every campaign that uses it picks up the change.

  • Product marketing

    Preview a message as a real customer

    Create a personalization preview to see how a message renders with a specific user's attributes, then send an inline test before the campaign is scheduled.

  • Marketing ops

    Pause or resume campaigns on request

    Update a campaign's status in MoEngage when a launch slips or a product issue comes up, with the change recorded against the person who asked for it.

Try asking

  • “Count users who lapsed 30 days after buying twice”
  • “Draft a win-back push for the lapsed buyers segment”
  • “Find approved content blocks for the spring sale email”

See all 52 MoEngage tools below

Compare

Elaichi vs Zapier MCP vs Composio for MoEngage

All three can connect MoEngage to an AI assistant, and all three have admin controls. They differ in where access lives and how you pay.

Elaichi compared with Zapier MCP and Composio for MoEngage, by what to check
What to check Elaichi Zapier MCP Composio
Where the AI connects One address for the whole organization. https://api.elaichi.ai/mcp A server per member, created at sign-in. An MCP endpoint per team, or an SDK.
Control over MoEngage tools Allow or restrict single MoEngage tools, per role or user. App and action restrictions on the account. Role permissions, down to the action.
Record of calls One audit entry per MoEngage call. A History tab of tool calls. A log of every tool call.
Single sign-on SAML or OIDC, plus SCIM, on Gold. SAML on Enterprise. SAML and OIDC on Enterprise.
Price $15 per user per month. 2 tasks per successful call. Billed per tool call.

Sources: Zapier MCP docs, security, usage; Composio docs, gateway, enterprise, pricing. Checked September 2026.

Longer take: Zapier MCP alternative and when you don't need an MCP gateway.

AI tools

MoEngage tools for your AI agents

52 tools are ready to call through Elaichi's MCP endpoint the moment you connect MoEngage, governed by the same roles, restrictions, and audit log as everything else in Elaichi. MoEngage builds and runs these tools.

See it in Elaichi

What connecting MoEngage gets you

6 screens from the product, each doing one job for your MoEngage account.

The agent

Ask MoEngage questions and get live answers.

Count a segment, check a draft, or find a content block without opening MoEngage.

  • campaigns
  • segments
  • content blocks
  • previews

Ask Elaichi to work across your apps.

Count users who lapsed 30 days after buying twice

Draft a win-back push for the lapsed buyers segment

Find approved content blocks for the spring sale email

Also runs in Claude, ChatGPT or Cursor

MCP clients

One endpoint connects MoEngage to every client.

Claude, ChatGPT, and Cursor reach MoEngage through one governed endpoint, no SDK, no shared key.

ElaichiMCP clients
Claude ChatGPT Cursor

Copy the endpoint

https://api.elaichi.ai/mcp
Client Connected by Status Last used
Claude
E

Emily Carter

• Connected 4 minutes ago
Cursor
M

Megan Brooks

• Connected 2 hours ago
ChatGPT
R

Ryan Hayes

• Connected Yesterday

Tool catalog

52 MoEngage tools, ready without writing code.

Campaigns, segments, content blocks, and previews, covered with no custom code to maintain.

  • Discover schema
  • Create campaign draft
  • Patch campaign components
  • Validate campaign draft
ElaichiTools
Tool Action Description
Discover schema Action Returns the exact request shape for a campaign type, component, template, or modifier — required/forbidden fields, a proven minimum example, and the rules for that type. Call this before building any payload.
Create campaign draft Create Create a campaign draft in one call.
Patch campaign components Action Update one or more components of an existing draft.
Validate campaign draft Validate Dry-run the full publish validation against a draft without changing it; returns field-level errors if anything is missing.
Create personalization preview Create Render personalization for sample users to spot-check content before creating.

Toolboxes

Every team gets its own MoEngage toolbox.

Lifecycle gets campaigns, Growth gets segments, Content gets blocks, each scoped to the team.

  • Lifecycle marketing
  • Growth
  • Content
  • CRM
ElaichiToolboxes
Name Source template Tools Created

Lifecycle marketing toolbox

MoEngage · campaign drafts and tests

MoEngage starter 18 Mar 4, 2026

Growth toolbox

MoEngage · segments and audience counts

— 9 Mar 2, 2026

Content toolbox

MoEngage · content blocks and the content guide

— 24 Feb 27, 2026

CRM toolbox

MoEngage · custom segments and filter checks

MoEngage starter 6 Feb 19, 2026

Product marketing toolbox

MoEngage · personalization previews

— 31 Jan 30, 2026

Marketing ops toolbox

MoEngage · campaign status and validation

— 12 Jan 22, 2026

Shared connections

Share a MoEngage connection, never a credential.

One person connects MoEngage, teammates draft and count through it, nobody sees the login.

  • Lifecycle EMEA
  • Growth
  • Content
  • CRM
ElaichiConnections
Connection Scope Status Access
MO

MoEngage (Lifecycle EMEA)

Connected by Emily Carter

Personal • Active 1 team · 6 members
MO

MoEngage (Growth)

Connected by Jake Morgan

Organization • Active 3 teams · 24 members
MO

MoEngage (Content)

Connected by Megan Brooks

Organization • Active 2 teams · 11 members
MO

MoEngage (CRM)

Connected by Tyler Reed

Personal • Needs re-auth 1 team · 3 members
MO

MoEngage (Product marketing)

Connected by Ryan Hayes

Personal • Active Not shared
MO

MoEngage (Marketing ops)

Connected by Ashley Parker

Personal • Active 2 teams · 9 members

Audit log

Know who changed which MoEngage campaign.

Every draft, status change, and segment count is logged with who, when, and what.

  • When
  • Who
  • What happened
  • Type
ElaichiAudit log
When Who What happened Type

2 minutes ago

Mar 6, 2026, 3:10 PM

E

Emily Carter

[email protected]

Restriction Created Access

8 minutes ago

Mar 6, 2026, 3:04 PM

J

Jake Morgan

[email protected]

Restriction Updated Access

14 minutes ago

Mar 6, 2026, 2:58 PM

M

Megan Brooks

[email protected]

Role Assigned Access

20 minutes ago

Mar 6, 2026, 2:52 PM

T

Tyler Reed

[email protected]

MoEngage Users Updated MCP

26 minutes ago

Mar 6, 2026, 2:46 PM

R

Ryan Hayes

[email protected]

MoEngage Campaigns Created MCP

32 minutes ago

Mar 6, 2026, 2:40 PM

A

Ashley Parker

[email protected]

MoEngage Campaigns List Toolbox

Launching soon

From answering questions to doing the work

A person no longer has to ask. A trigger starts the work, inside the same permissions and the same audit log as everything else. Automations and live dashboards are launching soon, on the Black plan.

Automations

A schedule drafts the weekly MoEngage digest.

Campaigns are fetched, grouped, drafted into a digest, approved by a person, then posted back.

MoEngage digest

Run 418 · started 2 minutes ago · on behalf of Emily Carter

  1. ✓

    Schedule

    Every weekday at 8:00 AM

    0.2s
  2. ✓

    Fetch campaigns

    MoEngage

    1.4s
  3. ✓

    Group by owner

    Transform

    0.1s
  4. ✓

    Draft the digest

    Agent step

    Ran with 4 tools, returned a structured summary

    6.2s
  5. Approve the digest

    Needs approval

    Assigned to Michael Brennan

    Approve
  6. Post the digest

    MoEngage

    Queued

Collections and dashboards

MoEngage health numbers arrive without anyone asking.

Four metrics, 14 days of campaigns created, and a team breakdown, computed without a model.

MoEngage health

Refreshed 4 minutes ago · every 15 minutes · from the campaigns collection

Live

Campaigns

1,284 ↓ 12%

Segments

96 ↓ 8%

Needs attention

3 ↑ 2

Updated this week

412 ↑ 9%

Campaigns created

Last 14 days

By team

Share of activity

Lifecycle EMEA 34%

Growth 27%

Content 21%

CRM 18%

FAQ

Frequently asked questions

How do I connect MoEngage to Claude?

Connect MoEngage in Elaichi first, which opens MoEngage's own OAuth sign-in, so you approve access in MoEngage and come straight back. There is no OAuth application to register and no client ID or secret to generate. Then in Claude open Customize, then Connectors, then Add, and paste https://api.elaichi.ai/mcp. Sign in with your Elaichi account and MoEngage is available in Claude.

Does MoEngage work with ChatGPT and Cursor as well as Claude?

Yes. Once MoEngage is connected in Elaichi, the same endpoint, https://api.elaichi.ai/mcp, works in Claude, ChatGPT, Cursor, any other MCP client, and the Elaichi agent. You connect MoEngage once and every client sees it.

What can an AI agent actually do with my MoEngage data?

It can draft a campaign in MoEngage, change parts of it, validate it, create a personalization preview, send an inline test, and update its status. It can create and list segments, start a count and wait for the number, check that segment filters are valid, and suggest values for a field. It can also create, edit, and search content blocks and pull up the content guide. Short concrete asks, like 'count users who opened a push this week', work better than long paragraphs.

Does connecting MoEngage give the AI every campaign and segment in my workspace?

No. Every call runs as the person who signed in to MoEngage, so the agent sees the MoEngage campaigns, segments, and content blocks that person can already see and nothing more. Elaichi can narrow that further with roles and restrictions, and it never widens it.

Can my team share one MoEngage connection?

Yes. One person connects MoEngage, shares it with a team in Elaichi, and nobody else ever handles a MoEngage credential. Each teammate still signs in to Elaichi as themselves, so the audit log names the person who drafted the campaign or counted the segment, not the account owner.

Can I stop an agent from changing campaign status or editing content blocks in MoEngage?

Yes. Restrictions in Elaichi apply per action, so you can allow drafting and previewing in MoEngage while blocking status changes or content block edits. A restricted action is never advertised to Claude, ChatGPT, or Cursor, so no prompt can reach it.

What happens to a MoEngage connection when someone leaves?

Offboarding that person in Elaichi ends their MoEngage access at once, in every client. A MoEngage connection they had shared keeps working for everyone else on the team. Disconnecting MoEngage once in Elaichi removes it from Claude, ChatGPT, Cursor, and every other client at the same time.

Does the MoEngage MCP connector work with Gemini, Codex, Claude Code or other MCP clients?

Yes. MoEngage is reached over the same MCP endpoint every client uses, so anything that speaks MCP can call it — Gemini, Codex, Claude Code, Windsurf, Cline, Zed and OpenCode among them — alongside Claude, ChatGPT, Cursor, and the Elaichi Agent. The tools on offer and the access behind them are identical whichever client asks. Only the setup screen differs.

Is Elaichi an alternative to Zapier MCP for MoEngage?

Yes. Both let Claude, ChatGPT or Cursor use MoEngage. Zapier MCP fits a team that already automates in Zapier, since each person signs in and acts as themselves in that account. Elaichi fits when IT wants one address for the whole company, per-tool rules by role, and a record of every MoEngage call.

How is Elaichi different from Composio for MoEngage?

Composio gives AI agents tools and sign-in handling across 1,000+ apps, for developers building agents or people using an assistant, billed per tool call. Elaichi gives a company's own people governed access to MoEngage: one address, restrictions per role or user, and $15 per user per month. Both have role permissions and a log of every call.

Put MoEngage in front of your team

14 days on Gold, no credit card. Connect it once and pick what each team can call.

Works with
Claude ChatGPT Cursor and any other MCP client, or the Elaichi Agent.
When the trial ends
Nothing is deleted. Connections, roles and the audit log stay where they are, so subscribing picks up exactly where you left off.